J. T. Robinson

Bantoo Outdoors talks with J.T. Robinson.  Guide, traveler, freeheel skier, and former pro extreme skier.  Oh, and local badass, “my description”.  J.T. has been skiing for a long time.  Started in the 19 80’s. He traveled the world big mountain skiing and making films.  J.T. has earned a few Sickbird awards, and a few Big Mountain Freeski competition podiums.  Published in most major ski publications including, Powder, Ski, Skiing, and Telemark Skier."
Photographer Kjell Ellefson
  1. How did you get started with skiing?
My dad started me with skiing.  I grew up in Wilmot, Wisconsin.   I decided to move out to Utah for college because skiing was a passion and certainly a part of my lifestyle.  I decided to go college at Weber State which is in Ogden, Utah. My college days were great! I could arrange my schedule to ski 5 days a week, and I worked at local restaurants at night.  As a senior in college I had a job opportunity lined up for me in Chicago in finance.  However, all I had a chance to turn pro with big mountain skiing and extreme skiing so I decided to ski instead.  My dad supported my decision, my mom was not as easily convinced it was a good idea. 
  1. How long did you ski competitions professionally?

I started competition skiing in 2005.  I really enjoyed taking on challenging big mountain competition ski lines.  I competition skied professionally for 7 to 8 years.  I had a lot of fun and made a lot of friends in the industry.  It was good networking too because those same friends and I then traveled to many areas across the globe together to work on ski films and photography.


  1. What are some of your favorite ski destinations to travel too?

I have skied all over, but some of my favorites are in Japan, and Norway.  The north island of Japan is a powder paradise, and Norway is a really unique landscape and has a lot of ski history built into the culture. I have had a lot of really great trips in my time, but those two places really stand out for me. 

Photographer Jon Gurry

  1. What are you doing now?

Well I am 36 years old now, and married with kids. I retired from risky competition skiing, and now I am a backcountry ski guide and host with my company Vertical Integration.  Originally, the company started as a content creator with four other athletes back in my spnosored pro days.  It was a group of athletes, photographers, writers, and film makers working together to build content. Now it has expanded to included backcountry and resort ski trip packages.  I made a lot of contacts over the years traveling for film and photography content projects.   I use the same networks of lodges, transportation, and my logistical experiences from many years of content work in these locations to build the trip packages Vertical Integration now sells to the public.  I am also a guide with Bear House Mountain Guiding in Utah, which provides world-class instruction in rock climbing and backcountry skiing as well as private guiding.  

5.  What do you do when you are not skiing?  What are some of your hobbies?

I have a 4-year-old and 1 year old sons.  So, I do not have a lot of hobbies. I need to balance that in my life more and it is a goal of mine to seek out more.

  1. What are some of your favorite places to ski?

I really love the Wasatch mountains, and the Ogden area specifically.  When I look at all the factors of the snow, terrain, and ease of access to the mountains, I just can't find another place I like more.  I also try go home to the midwest and ski with my dad and friends at Midwest Telefest each year in February. 

Photographer Jon Gurry

  1. So, what is on tap for the future?

I plan to continue growing my company and growing as a guide.  I'd love to add more trips to Vertical Integrations trip packages in places like Norway, Sweden and South America.  I want to continue to share what I love and help others afford the experiences and memories of skiing the backcountry.  I get satisfaction helping someone see a new place or learn to get into the backcountry for the first time.

 Photographer Chris Morgan

Best ways to catch up with JT:
Facebook: J.T. Robinson
Instagram: j.t._robinson
Vertical Integration website:
Utah Guide Company I also work for, Bear House Mountain Guiding:

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